U.S. Fly line, leader and tippet manufacturer, RIO Products of Idaho
Falls, Idaho, has signed an agreement with C & F Design of Japan to be the
exclusive distributor for C & F products in the United States and Canada.
The long term agreement, effective the 5th of May 2008, gives RIO Products
the distribution rights for the well known brand of fly boxes, fly tying
equipment and accessories.
This agreement will result in a broader range of C & F products being
available in the U.S. and Canada; starting with the 2009 season. In
addition, RIO Products will be distributing a select assortment of C & F
Design’s bag and accessory range – called "Outrange".
C & F Design spokesman, Takashi Nakajima, stated that the new distribution
agreement will help further grow the C & F Design brand – by offering a
greater range of products, sizes and colors to be available to the US and
Canadian fly fisher. Takashi says; "We are very excited to have this
contract with such a great company as RIO. We know we will have strong
sales growth together and look forward to establishing a successful and
long term relationship in North America!"
RIO will be distributing the C & F range of products through its network
of sales reps, domestic distributors and authorized retailers. RIO expects
to be completely stocked and ready to ship the full range of C & F
products by the 19th of May.
RIO’s President, Travis Campbell, says; "We are delighted to be granted
the distribution rights of such a great selection of products. We are all
passionate fly anglers at RIO and have used and admired C & F products for
years. It is great to be able to offer this assortment of products to our
retailers and consumers, knowing the quality and strength of the C & F
brand."
